Monash University
8 weeks
This course equips you with the skills and knowledge to design, implement and test behaviour change programs, using evidence-based strategies and cutting-edge research from qualified behavioural scientists.
This course is for you if you already have a basic understanding of behaviour change and are seeking deeper knowledge on how to design and implement programs in your work. If you already have a behaviour you want performed, this course will help you apply practical tools to improve your chances of making change.
The course covers the following topics: Review foundational principles of applied behavioural science, draw from audience insights and evidence-based frameworks to select intervention types, design behavioural interventions incorporating 'nudge' techniques and general behaviour change approaches, reflect on the ethical implications and principles of influencing and measuring behaviour change, identify and apply selection criteria to prioritise intervention designs for effective implementation, identify appropriate outcomes to measure intervention impacts, critically apply evaluation methods to draw reliable conclusions, and determine appropriate communication strategies to effectively share program outcomes with stakeholders and audiences.
Monash University is a leading research-intensive university and a global leader in behaviour change research through its BehaviourWorks Australia unit. The course is delivered by qualified behavioural scientists with extensive experience in designing and implementing behaviour change programs.
This course will equip you with the skills and knowledge to design, implement and evaluate behaviour change programs in your work, whether in the public, private or not-for-profit sectors. You will be able to apply evidence-based strategies to create real, sustainable change.
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